VR GOES TO HOLLYWOOD
BOOKS TO FILM. COMICS TO FILM. GAMES TO FILMS. VR TO FILM? – Developing IP in Virtual Reality.
With an ever-increasing amount of VR content hitting the marketplace – are we to the point where we can look to this new medium as a content generator, or brand incubator that can then expand across other platforms, or is Virtual Reality still designed to give audiences another way to look at content that they are already familiar with. Do the capabilities of VR give viewers the chance to fall in love with a property, and want more of it – or is it inherently limited by technical and narrative constraints? Chuck Peil from ReelFX flip the development conversation and ask where VR currently fits and could fit into a world where content is king.